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What ifAppleis right about the App Store and its control of it?
I’ve never wanted an open App Store.
Side-loading apps onto mybest iPhonestruck me as the perfect way to infect or ruin them.
Granted, I was not an iPhone jailbreak kind of guy.
I don’t think so.
The only way to cut off that risk vector is through control.
It means your transactions go through trusted financial sources.
The App Store is a safe space.
What it’s not, though, is a competitive one.
Back in 2011 Robert Pepper and otherApple customers sued Apple for antitrustover its vice-like control of the App Store.
What Apple allows them to do within the App Store impacts their bottom line.
Consumers, though, want consistency and ease of use.
The uncertainty they’ll encounter in these new app marketplaces could give them pause.
Can they still trust these apps?
That hasn’t been much of a question on the App Store.
Naturally, it’s going to do everything it can to protect that.
