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Website builders are no new thing.
Of course, these early versions are a far cry from thebest website builderswe find on the market today.
Wix is one such platform, launchingWix Studioin 2023, offering users advanced design capabilities.
This has helped position Wix as one of thebest website builders for agencies.
Michal Bigi Bignitz serves as the VP of Partners at Wix.
Prior to joining Wix, she worked as a software developer at several startups and leading companies including Microsoft.
Bignitz is experienced in recruiting and managing large-scale teams and leading highly strategic products.
Another significant challenge is navigating growth in an increasingly saturated market.
With the increase of web development platforms and a surge in agencies and freelancers, competition has intensified.
To overcome this hurdle, professionals must strategically diversify their approach.
Expanding their client portfolio and pursuing projects previously deemed out of reach to broaden their market presence.
Concurrently, optimizing efficiency through streamlined processes and innovative tools maximizes productivity without compromising quality, facilitating scalable growth.
Which innovative strategies are you seeing designers and developers use to overcome these challenges?
Designers and developers are employing innovative strategies to overcome challenges in the industry.
Community collaboration is another key strategy for growth.
Agencies and freelancers participate in communities where they share knowledge, inspiration, and collaborate on projects.
Additionally, flexible team structures allow for adjustments in workload based on project demand.
Client relations also play a crucial role in growth strategies.
Many agencies are shifting from one-time fees to recurring monthly fees, emphasizing long-term relationships with clients.
This necessitates adjusting services to provide ongoing value and maintaining client satisfaction.
Building strong client relationships is essential for sustaining this business model, ensuring trust and loyalty over time.
Every project an agency works on is unique, with different requirements and challenges.
There is no need to choose either one; you could find a platform that allows for both.
Clients increasingly seek comprehensive solutions that encompass all aspects of their online presence.
Agencies will need to adapt by offering comprehensive platforms that fulfill these diverse needs under one roof.
I know I’m biased, but when we created Wix Studio, this is exactly what we did.
Wix Studio is an end-to-end platform for agencies and freelancers.
This includes managing teams, clients, hundreds of domains and subscriptions, and monetization opportunities.
