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It reduced your addressable market.
Particularly when youre in the world of live-service gaming or free-to-play.
Another platform is just another way of opening the funnel, [and] getting more people in.
“The business is all about conversion,” continued Layden.
Again, you get that funnel wider.
You get more people in."
However, the former SIE chairman was keen to emphasize the limits of console gaming as a market.
“Were not doing enough to get heretofore non-console people into console gaming.
Were not going to attract them by doing more of [what] were doing now.
Thats not going to get you anybody else.”
For Layden, the upshot of this is that “we’re just taking money from the same people.
That happened during the pandemic, which made a lot of companies overinvest.
Look at our numbers going up!
We have to chase that rocket!”
We’ve already seen Xbox attempt to break the console-exclusives mold by releasingfour previously Xbox-exclusivetitles on PlayStation.
This includes the co-op swashbuckling simulatorSea of Thievesand indie rhythm gameHi-Fi Rush.
For now, it looks as though console exclusives are still with us.
