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The Chronos is the latest wired flat iron styler to launch from hair tools giant, GHD.
It features HD motion-responsive technology and a re-engineered wishbone hinge for easier curling.
For more than 20 years, GHD has dominated the vast majority ofbest hair straightenerlists.
As a result, the GHD hair tools range has grown significantly in that time.
As you’d expect, the Chronos is more expensive.
In 2018 when it launched, it cost 175 / $249.
Today it costs $289 / 239 / AU$415.
By comparison, the Chronos will set you back $329 / 289 / AU$465.
Since the Chronos launched, several retailers including GHD itself have discounted the Platinum Plus.
However, it doesn’t appear to be a permanent change.
In the UK, they’re both available viaLookfantastic,Selfridges,John Lewis, andHarveyNichols.
The Platinum Plus is available onAmazon, but the Chronos isn’t due to launch onAmazonUK until 15 April.
In Australia, both are available atAdore Beauty.
They each then heat up within 20 seconds and have the same 2.7m, 360o cord.
Place the stylers next to one another, however, and you’ll spot some key differences.
The Chronos is notably smaller and more compact, despite offering the same size plates as the Platinum Plus.
The Platinum Plus measures 12.6 x 4.72 x 3.54 inches and weighs 1.65 lbs.
The Chronos measures 11.8 x 4.6 x 2.8 inches and weighs 1.63 lbs.
Elsewhere, the Chronos has curvier edges than the Platinum Plus.
Features-wise, the Platinum Plus features ultra-zone technology.
This technology relies on sensors to monitor and control the distribution of heat along the two plates.
Chronos has upgraded this technology to what it calls HD motion-responsive technology.
The Platinum Plus' automatic shut-off doesn’t kick in for 30 minutes.
You might assume, as I did, that these comparisons were to the Platinum Plus.
However, they’re not.
The faster styling times are in comparison to the GHD Original.
The shine and frizz comparisons are based on naturally dried hair.
There were, of course, similar improvements cited when the Platinum Plus launched.
Both seemed to heat the plates and style my hair evenly.
So far, so similar.
I hadn’t realized how much the Platinum Plus pulled my hair until I used the Chronos.
Its smaller, curved design is great for creating curls and the plates glide over the hair effortlessly.
It’s marginally faster than the Platinum Plus, adds more shine and the styles last slightly longer.
However, the Platinum Plus still more than holds its own.
The majority of improvements seen on the Chronos are almost indistinguishable.
