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Saying exactly how much a CRM platform costs is a difficult one.

In truth, it depends.

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It depends on the specific tool you choose and what pricing plan is right for your needs.

There are evenfree CRM softwaresolutions that are worth your consideration and free doesnt mean inferior.

You cant assume that the most expensive tool is necessarily thebest CRM software.

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The most important thing, whatever you end up paying, is that you receive good value for money.

To work that out, this article should help.

Below, weve outlined the main considerations you should bear in mind when assessing the price of a CRM.

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There are a number of factors that determine a CRM platforms cost.

Think carefully about what you need from the tool - and what difference you hope it will make.

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For a start, some CRM solutions are geared primarily towardmarketing, while others are designed more forsalesteams.

Even just within sales, however, prices can vary markedly.

Consider which of your teams requires access.

Some CRM tools are also designed to cater to smaller teams.

Chief among the many ways that CRM solutions differ is the features on offer.

Some of the most common includelead generation,project management, calendar views, andcollaborationfunctionality.

If you are in need of more advanced features, you are likely to pay a higher cost.

The most basic CRMs may also be the most affordable but may only include rudimentarycontact managementor lead-tracking features.

Evaluate the functionality you need before committing to any CRM.

Look at the price difference between monthly and annual plans too.

There are also a growing number of CRM tools promising free-forever plans.

First of all, define exactly what youre looking for from a CRM.

What are your objectives?

Dont forget to consider the hidden costs that can come with some CRM tools.

This doesnt just concern access to more advanced features either.

What about any required investment in set-up costs, support or employee training?

And finally, whatever you end up paying for your CRM, dont feel trapped.